The rebirth of Miguel “Miggy” Cabrera.

It was not a surprise that when Miggy’s team reached out to us in need of his brand to be developed and established across different mediums and channels, we were very stoked. The triple crown winner has had one of the most successful careers in baseball and we wanted to take on the challenge.

We were asked to develop a brand identity that could translate the message of a future Hall of Famer, we wanted to create a dynamic and friendly brand that was able to be adapted with their digital presence as well as creating the first merchandise launch of Miggy’s brand. Once we developed the visual cues for the project to take life, we developed a marketing strategy to target the launch and growth of his brand among his loyal fan base.

Services

  • Branding
  • Digital
  • Marketing
  • Strategy
  • Web